Social Networking & PR

Social networks are becoming huge in our everyday life. Some people cant go to the toilet with out tweeting  or go to the shop with out tagging it on Facebook...crazy i know, but i have to admit I'm one of them, i don't know what I did when I didn't have a twitter I mean twitter is like online counselling  you go on and tell everyone your problems.

But that's enough on how I get out my problems, on to the importance of it in Media & PR. As a current student in IT Carlow studying Media & PR I've seen how much of an impact social networks have on PR. 

The traditional Press releases are slowly diminishing over time and the new so called "Social Media Releases" are taking over.  Sites like Pitch engine and mind touch are moving Public relations into this century allowing professionals to post their releases online. It might take a few years for social media to take over completely put its slowly working its way in, press releases are not dying out their just being updated... its about time!! Keep an eye out for my next blog where il be talking about the evolution of social platforms.